Fashion Retailing: A Multi-Channel Approach Review

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(More customer reviews)I am using this book for my Intro to Retailing class and it has a lot of info in it. Could use to be updated slightly.

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The only retailing book that exclusively focuses on the fashion segment of the retailing industry, its complete coverage includes the author's personal experience, in-depth interviews with industry professionals, and a wealth of pertinent photographs, exposing fashion retailing as a "multi-channel" industry. Beginning with a broad overview of fashion retailing, this book then focuses on on-site environments, management and control functions, merchandising fashion products, communicating with clientele, and finally ends with a useful appendix about careers in fashion. An excellent handbook for retail executives and managers in the field.

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Math for Merchandising: A Step-by-Step Approach (3rd Edition) Review

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(More customer reviews)As a newcomer to merchandising, I found this book's explanations of key terminology and tips on merchandise planning to be very helpful. The math, however, was entirely too simplistic to be of much use. This book contains an entire chapter on how to use a calculator. If you're looking for a good general overview of the field, this is a good book. But anyone with an elementary education should already know the math.

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This book takes users step by step through the concepts of merchandising math. It is organized so that the chapters parallel a career path in the merchandising industry. The book begins with coverage of fundamental math concepts used in merchandising and progresses through the forms and math skills needed to buy, price, and re-price merchandise. Next readers learn the basics of creating and analyzing six-month plans. The final section of the book introduces math and merchandising concepts that are typically used at the corporate level. For individuals pursuing a career in merchandising.

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Merchandising Mathematics for Retailing (3rd Edition) Review

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(More customer reviews)This book was used in my Merchandising Principles class. It provides great general retail accounting overview, and sufficient background knowledge on the retail industry.
I highly recommend this book to anything thinking about entering into retail industry or staring a retail business of your own.

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This book provides readers with a firm foundation in the principles and techniques of real-world merchandising mathematics and shows them how to apply these fundamentals to solving specific, everyday retail merchandising problems. Throughout, clear, concise explanations of concepts are followed by step-by-step example problems, practice problems using realistic industry figures, and selected answers. Includes suggestions for working some problems on a computer spreadsheet. Features a review of basic mathematics, decimals, percents, fractions, and highlighted formulas.Basic Merchandising Mathematics. Profitability. Cost of Merchandise Sold. Markup as a Merchandising Tool. Retail Pricing for Profit. Inventory Valuation. The Collar Merchandise Plan. Dollar Open-to-Buy. Performance Measures.For Retail Executives and Buyers in training and Small Storeowners.

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Consumer Behavior in Fashion (2nd Edition) Review

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(More customer reviews)the book was in good condition and shipped quickly! thanks for a great experiance!

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In addition to contributing to the understanding of why people buy things, thisbook considers how products, services, and consumption activities contribute to the broader social world we experience. Consumer Behavior: In Fashion, Second Edition not only probes the psyche of the American consumer, but considers the multicultural perspectives of consumers from around the world. Models of consumer behavior underscore the complex interrelationships between the individual consumer and his/her social reality. Fashion and Interior Designers

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